
Bruce Ndlovu, Sunday Life Reporter
WHEN siblings Tehillah and Talema Moyo-Maseko started T&T Style Agency in 2022, they could not have guessed that only two years later, they would be dressing and giving fashion tips to the winner of an international beauty pageant.
However, when Amanda Peresu Moyo in December stood tall in Cairo, Egypt, the Miss Continent crown sparkling on her head, the pair of girls who grew up in Famona in Bulawayo, knew that they had taken a giant step in their stated ambition to “help women feel confident and express themselves through fashion.”
Amanda, winner of the Silver Voice of Change title at the Miss Universe Zimbabwe 2024 pageant, is certainly one of the country’s new stars of the ramp.
As her titles pile up, she will no doubt continue to rake the accolades. In the land of the Pharaohs, where kings and queens were known to have once donned eye-catching outfits made from the finest cloth, Amanda’s modelling and striking looks alone would not have been enough to land the continental crown.
Style, just as much as looks, counted for a lot and it is in that department that the Moyo siblings, who have a shop of their own in Kumalo suburb, showed off their eye for fine fabric.
With Amanda’s victory safe in the bag, the duo has been reflecting on a short but already sweet journey that has already made them a darling of many on the local showbiz scene.
“We envisioned a space where fashion lovers could truly enjoy themselves — a cozy, welcoming spot that encouraged customers to linger and explore in a completely relaxed atmosphere,” one of the siblings, Tehillah, told Sunday Life in an interview.
“We introduced ourselves to the market with an affordable yet stylish curated collection of women’s apparel and accessories sourced from international retailers like Zara, River Island, and Lovisa as well as UK high street brands like Linzi and New Look.

Tehillah and Talema Moyo-Maseko
As we built relationships with our customers, the demand for personalised services kept growing. We were constantly receiving requests for styling assistance for different celebrations and occasions, which opened us up to a new market.”
As word spread about their work, Tehillah said they found themselves inundated with requests from people that range from influencers to pageant queens.
“Influencers and pageant queens began approaching us for styling assistance for various appearances, and that’s when we realised the potential to offer more tailored services. In 2024, we introduced Personal Shopping and Personal Styling, and the response confirmed we were on the right path,” she said.
While their business was only established in 2022, Tehillah said the seeds of their ambitions were sown in their childhood, during which they, like other children growing up in Bulawayo, were influenced by the music and popular culture of the city.
“Growing up in Bulawayo, fashion was about identity, creativity, and the influences that surrounded us. Back then, our style was deeply rooted in the music we loved. South African Kwaito artistes brought bold prints and street style to life, while American R&B and Hip-Hop stars like Lauryn Hill and Ashanti. Girl bands like SWV, Destiny’s Child and Spice girls inspired us to embrace authenticity in style.
“Music was the heartbeat of our fashion choices, and every outfit told a story of the culture we admired. We were obsessed with brands that felt larger than life: Kangol, Karl Kani, Baby Phat, Pastry, FUBU, and even local gems like Faithwear. Owning something from these brands was a badge of honour. Local designs from retailers like Edgars and Bata reflected international design inspirations and unbeatable quality,” she said.
While foreign music and style still influenced the local fashion scene, Tehillah said fashion in Zimbabwe now seemed to be forging its own identity, fuelled in particular by the lifestyle events that are flourishing in the city.
“Today, the fashion scene in Bulawayo looks so different yet so familiar. Music still plays a role, but now it shares the spotlight with social media influencers who shape trends and create must-have moments. Instead of posters on our bedroom walls, young people scroll through Instagram and TikTok for the latest looks.
The rise of specialty boutiques and young fashion entrepreneurs has also transformed the industry, bringing unique, curated pieces to the forefront.
Now, fashion in Zimbabwe has expanded beyond just what we wear. It’s intertwined with events like Pichani, Doek and Slay, — where style is celebrated and showcased. Professional photography, once reserved for weddings or corporate headshots, is now an everyday tool for documenting personal style and creative expression,” she said.
While some might despair at the “slow” evolution of the Bulawayo fashion scene, Tehillah said T&T’s direction was firmly guided by the values of the city.
“Bulawayo is a small city with big dreamers. It’s a place where creativity thrives, where a love for fashion ignites lifelong passions, and where every generation finds its voice through style. For us, this city isn’t just a home — it’s the foundation of our vision and the heartbeat of everything we contribute to Zimbabwe’s fashion industry today,” she said.
As they looked to the future, Tehillah said that they looked to bring greater contributions to the country’s showbiz scene, as they targeted partnerships and synergies with the music industry.
“Looking to the future, we’re excited about expanding our impact. Besides partnering with models and pageant queens through mentorship initiatives and style partnerships, we aim to play a role in boosting Zimbabwe’s creative industries. We’re exploring fashion styling opportunities for the local film industry, music and entertainment sectors, bringing the same passion and innovation to help tell stories through fashion.